Home / Search / Entrepreneurship: Ideas in Action Updated, 6th, Precision Exams Edition
- ISBN-13 · 9781337904698
- ISBN-10 · 1337904694
- Publisher · Cengage Learning
- Format · Hardcover, 434 pages
- Published · 2018
- Language · English
Entrepreneurship: Ideas in Action Updated, 6th, Precision Exams Edition
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About this book
ENTREPRENEURSHIP: IDEAS IN ACTION 6E provides students with the knowledge needed to realistically evaluate their potential as a business owner. This text encourages students to examine all the major steps involved in starting a new business: Ownership, Strategy, Finance, and Marketing. As students complete the chapters, they will develop a business plan and learn what it takes to get an entrepreneurial venture off to a good start.