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Cover of Market-Based Management: Customer Focus & Profitable Growth
  • ISBN-13 · 9798842584970
  • Publisher · Independently published
  • Format · paperback, 296 pages
  • Published · 2022
  • Language · English

Market-Based Management: Customer Focus & Profitable Growth

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About this book

Market-Based Management provides a the concepts, tools and strategies to build a customer focused organization and management system that delivers superior levels of customer satisfaction, customer value and profitability.