Home / Search / Marketing Madness: A Survival Guide for a Consumer Society
ISBN-13 · 9780367158941ISBN-10 · 0367158949Publisher · RoutledgeFormat · Trade Paperback, 260 pagesPublished · 2020Language · English
Marketing Madness: A Survival Guide for a Consumer Society
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About this book
This book documents the "unholy alliance" between corporations and Hollywood and takes up issues as how marketers turn citizens into consumers, ads that kill, sex in advertising, marketing in public schools, and selling of social issues. It acts as a primer on the social ills of commercialism.