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ISBN-13 · 9780367150006ISBN-10 · 036715000XPublisher · RoutledgeFormat · Paperback, 228 pagesPublished · 2019Language · English
Tourism, Hospitality and Digital Transformation: Strategic Management Aspects
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About this book
Innovation and technological advancements can be disruptive forces especially for conventional business in the hospitality and tourism industries. The book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively.