Home / Search / Public Relations: Strategies and Tactics
ISBN-13 · 9780205581481ISBN-10 · 020558148XPublisher · Allyn & BaconFormat · Hardcover, 612 pagesPublished · 2008Language · English
Public Relations: Strategies and Tactics
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GoodTypical used book with minor wear and signs of use. May have some highlighting or writing.
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NewBrand new book. International edition printed overseas but with similar contents as compared to the US edition. Same day shipping with tracking.
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About this book
Aiming to help students better understand the basic concepts, strategies, and tactics practiced in public relations today, this book combines numerous real-life case studies with fundamental concepts of the field to help students relate theory to the actual practice of public relations.